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Loans & Grants

Destination Cooperative Marketing Program (Large Campaigns)

Loans & Grants

Destination Cooperative Marketing Program (Large Campaigns)

The Destination Cooperative Marketing Program (DCMP) is designed to offer local tourism-related businesses and organizations financial support to undertake independently developed marketing efforts through a reimbursable 50% matching fund.

PROGRAM GOALS:

  • Leverage and amplify investment in marketing by local tourism partners.
  • Drive visitors to local business and attractions as a means to extend visitor stays.
  • Increase overnight stays in Franklin County.
  • Keep Franklin County competitive with other destinations.

Program Documents

  • Available Funding
  • Eligibility
  • Application Deadline
  • Eligible Expenses
  • Funding Schedule
Available Funding

How much funding is available?

The minimum award amount is $751, the maximum award amount is $15,000. There is a minimum match requirement of 50%.

*This program is issued on a reimbursement basis, so applicants will need to identify funding for the full project amount up front.

Eligibility

Who can apply for funding?

Tourism-related businesses and organizations classified in one of the following Tourism Sectors in Franklin County are eligible to apply: Accommodation, Adventure and Recreation, Attraction, Event, Food and Beverage, Tourism Service, and Transportation.

Application Deadline

When are applications due?

Quarterly:

Q1 February 28

Q2 May 31

Q3 August 31

Q4 November 30

Eligible Expenses

What are eligible expenses?

  • Costs for approved marketing expenditures.
  • Eligible expenses include:
  • Traditional marketing
  • Digital marketing
  • Email marketing
  • Social media marketing
  • Influencer marketing
Funding Schedule

What is the schedule for funding after the project is awarded?

Large Campaigns: A determination will be made within 14 days of receipt of a complete application. Funds must be expended within 12 months of award.

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