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Loans & Grants

Destination Cooperative Marketing Program (Large Campaigns)

Loans & Grants

Destination Cooperative Marketing Program (Large Campaigns)

The Destination Cooperative Marketing Program (DCMP) is designed to offer local tourism-related businesses and organizations financial support to undertake independently developed marketing efforts through a reimbursable 50% matching fund.


  • Leverage and amplify investment in marketing by local tourism partners.
  • Drive visitors to local business and attractions as a means to extend visitor stays.
  • Increase overnight stays in Franklin County.
  • Keep Franklin County competitive with other destinations.

Program Documents

  • Available Funding
  • Eligibility
  • Application Deadline
  • Eligible Expenses
  • Funding Schedule
Available Funding

How much funding is available?

The minimum award amount is $751, the maximum award amount is $15,000. There is a minimum match requirement of 50%.

*This program is issued on a reimbursement basis, so applicants will need to identify funding for the full project amount up front.


Who can apply for funding?

Tourism-related businesses and organizations classified in one of the following Tourism Sectors in Franklin County are eligible to apply: Accommodation, Adventure and Recreation, Attraction, Event, Food and Beverage, Tourism Service, and Transportation.

Application Deadline

When are applications due?


Q1 February 28

Q2 May 31

Q3 August 31

Q4 November 30

Eligible Expenses

What are eligible expenses?

  • Costs for approved marketing expenditures.
  • Eligible expenses include:
  • Traditional marketing
  • Digital marketing
  • Email marketing
  • Social media marketing
  • Influencer marketing
Funding Schedule

What is the schedule for funding after the project is awarded?

Large Campaigns: A determination will be made within 14 days of receipt of a complete application. Funds must be expended within 12 months of award.

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